
The following is a list of powerful sales tools that ProdMark Solutions can
create on behalf of your Product Marketing organization:
Printed Collateral
- Solutions brochure
- Fact Sheets
- Features Brief
- Product Brief
- Reviewer’s Guide
- Evaluator’s Guide
Multimedia CD-ROMs
- Launch CD
- Solutions CD
- “Business Card” CD
Web Content
- Launch Web page
- Product page
- Call-out boxes
PowerPoint Presentations
- Solutions PPT
- Product PPT
- Technical PPT
- Corporate PPT
- Product Roadmap PPT (External/NDA)
FAQs
- Launch/Product FAQ
- Import/Export FAQ
White Papers
- Best Practices WP
- Migration WP
- Technology WP
- Business/C-Level WP
- TCO WP
Competitive Materials
- Bottom Line sheets
- Win/Loss Report
- Competitive PPTs
- Competitive WPs
- Competitive FAQs
Internal Use
- Message Map
- Logo/Graphics library
- Screen Shot library
- Logo Usage Guidelines
- Trademark Usage Guidelines
- Corporate Writing Usage Guidelines
- Box Shots
Customer Stories
- Customer Stories printed sheets
- Customer Stories web pages
- Customer Stories PPTs
Advertising Templates
- Ad template
- Direct mail template
Demo Tools
- Internal demo site
- External demo site
- Demo scripts
- Flash-based automated demos
Webcasts / Webinars
- Internal Webcast
- Training Webcast
- Launch/Product Webcast
- Partner Webcast
- Webcast on CD
Employee Awareness
- Employee training
- Employee e-mail campaign
- Employee giveaways
Import/Export
- Import/Export FAQ
- Import/Export by Country
Quick Reference Guides
- Product datasheet
- Pricing matrix
E-mail Communications
- Product Announcement template
- Channel Flash template
- Customer Newsletter template
Fun Deliverables
Miscellaneous
- What’s New
- TCO Calculator
- Evaluation Request System
- Launch Kit
- On-Line eBook
- eBrochure